How to Start eCommerce Business

Section 1: Addressing the Challenge in the Video

Introduction:

• Overview of the challenge discussed in the video related to the e-commerce industry.

Section 2: Video Summary

• Indian E-commerce Growth:
  • Projected to reach $100 billion by 2022.
  • India aims to become a trillion-dollar digital economy by 2025.
  • Increasing internet connectivity and smartphone usage are driving factors.
  • Recent Union Budget allocates funds for rural internet connectivity.
  • Global companies are increasingly interested in the Indian market.

Section 3: Main Content

• Expansion of Indian E-commerce Market:
  • Example: Flipkart’s acquisition by Walmart.
  • Introduction of a comprehensive e-commerce course.
• E-commerce Course Structure:
  • Foundation: Covers basics, product pricing, and photography.
  • Getting Started: Initial steps for launching an e-commerce venture.
  • Running Your Business: Insights into managing and scaling e-commerce.
• Course Topics:
  • Covers 37 videos on funding, business models, customer understanding, technology, marketing, legal compliance, and operations.

Section 4: Key Takeaways

• Apply Learnings: Encouragement to implement course knowledge.
• Vendor Selection: Importance of choosing suitable vendors for ventures.